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Roadmap

The best product does not always win.

The best shoes do not always sell the most. The best plumber in town can lose to a mediocre one who has more reviews, faster follow-up, and a cleaner invoice process. Quality of work is one variable — and it is not always the deciding one.

Moonshot is being built to level that. Six dimensions of business operations — the surrounding layer that determines who wins — covered by one system so you can focus on being exceptional at the actual work.

Status key

Live
Building
Next
Planned

The Six Dimensions

Every layer where a better-at-business competitor beats a better-at-the-work one.

Prioritization

Most business owners open the day with a full list and no clear entry point. Everything feels urgent. Nothing moves.

Phase 1

Live

One live issue, one next move, one proof target — carried between sessions

Phase 2

Building

Dynamic reprioritization based on real-time signals from connected tools

Phase 3

Planned

Predictive issue surfacing before you feel the pressure

Visibility

You cannot act on what you cannot see. Most business pressure builds invisibly until it is already a loss.

Phase 1

Live

Follow-up watch, deal drift, revenue pace, business health score across 7 signals

Phase 2

Building

Google Business Profile, Stripe, website analytics, and review platform signals

Phase 3

Planned

Full cross-channel picture — every surface your business touches, visible in one place

Execution

Knowing what to do and doing it are not the same problem. The gap between them is where most businesses actually lose.

Phase 1

Live

Moonshot drafts the follow-up email. You review and send.

Phase 2

Building

Invoice reminders, review responses, meeting recaps, and proposal drafts — prepared for approval

Phase 3

Planned

Automated execution with approval gates — actions happen without starting from a blank page

Integrations

Business data lives in a dozen places. A system that can only see the inbox is missing most of what matters.

Phase 1

Live

Gmail, Google Calendar, HubSpot — inbox and calendar signals live

Phase 2

Building

Google Business Profile, Stripe, QuickBooks/Xero, Shopify, Google Analytics / Search Console

Phase 3

Planned

Vertical-specific tools — Toast for restaurants, service scheduling platforms, niche CRMs

Reputation & Presence

The best plumber in town can lose to the one with 200 more reviews and a Google listing that actually answers questions. Most owners do not find out until too late.

Phase 1

Live

MedBay surfaces reputation gaps during diagnosis

Phase 2

Building

Review monitoring, response drafts, Google Business Profile upkeep, social cadence

Phase 3

Planned

Proactive reputation management — requests, responses, and presence maintained automatically

Competitive Calibration

You can only improve what you can measure. Most businesses have no idea how they stack up on follow-up speed, review velocity, pricing clarity, or website conversion.

Phase 1

Live

Industry benchmarks in MedBay (follow-up speed, no-show rate, revenue leaks)

Phase 2

Next

Local and category benchmarking — how your business compares to direct competitors

Phase 3

Planned

Ongoing competitive gap monitoring with specific, ranked improvement targets

Integrations

What Moonshot connects to — today and next.

A system that can only see the inbox is missing most of what matters. Each integration adds a new surface of signals, actions, and automation.

Gmail

Live

Inbox signals, drift catch, follow-up watch

Google Calendar

Live

Meeting follow-up, scheduling gaps, availability signals

HubSpot

Live

CRM sync, deal and contact signals

Google Business Profile

Building

Review monitoring, listing accuracy, response drafts

Stripe

Building

Payment signals, invoice status, revenue pace

QuickBooks / Xero

Next

Cash flow, expense tracking, financial health signals

Google Analytics + Search Console

Next

Traffic, search visibility, conversion signals

Shopify

Planned

eCommerce signals — orders, inventory, customer activity

Founding Member

The gap between Phase 1 and Phase 3 is why you buy now.

Phase 1 is running today. It covers prioritization, follow-up, deal drift, revenue watch, and the first execution layer. That alone is worth the cost to most founders who try it.

Phase 2 adds reputation monitoring, the full execution layer, deeper integrations, and competitive calibration. Phase 3 takes it all the way — a system that knows your specific business and handles more of the surrounding layer automatically.

Founding Member locks in lifetime access to the core workspace at $499 one-time. Everything the core workspace becomes across all three phases — you keep. Founding members also get preferred pricing on premium execution layers when they ship.

What you lock in

  • Lifetime access to the core workspace
  • All Phase 1, 2, and 3 core improvements
  • Founding Member status — first access to new core features
  • Preferred pricing on premium execution layers
  • 30-day money-back guarantee
  • Limited to 250 seats — closes when all seats are claimed
Roadmap — Moonshot